At this point, taking the time to add subtitles to a video is no longer just a cool option or an added bonus — it’s a necessity when it comes to marketing success. Why is that? Well, for one thing, research has shown that 80% of social media videos are watched on mute. That means that, if you’re not

Did you know that 86% of businesses use video as a marketing tool? That’s because using video content in your marketing strategy works. Of course, some creators and marketers stick to using video content in two places: on website landing pages and in social media posts. But what about using video to

You probably know that LinkedIn is kind of a big deal… but did you know that two professionals join LinkedIn every second? That’s some impressive growth — and a lot of competition. That’s why it’s more important than ever to make your LinkedIn profile stand out. Luckily, LinkedIn recently debuted a

Adding captions to your video has become a must in this day and age, with 80% of social media videos watched on mute, but if your videos cater to a German audience, you may find your options to be limited. One option is to manually transcribe your video’s speech and add the captions yourself with pr

Not too long ago, TikTok took the social media world by storm. And now Instagram has given their answer to their newest social media competitor: Instagram Reels. With this feature, Instagram users can create TikTok-style videos without ever having to leave the Instagram app.Many businesses and brand

Hot on the heels of Instagram Reels, the social media giant has released their newest and coolest feature: Instagram Guides. Initially limited to a select group of content creators, this feature is now available across all accounts.What exactly is Instagram Guides? Good question! In short, Guides of

With over 80% of social media videos being watched on mute, one thing is clear — adding video captions is no longer optional. It’s a necessity. That’s why you’re seeing more and more professional editing software and video captioning services that are designed to add English video captions. But what

Facebook ads are a great way to generate new leads, grow your business, and gain loyal customers. And, because video is the king of content, Facebook ad videos are incredibly effective at drawing people in. Spending your ad dollars on video just makes sense. In contrast to text ads, video ads are vi

There’s always something new happening in the social media world. And one of the most recent updates came from Twitter when they launched their new feature… Fleets. Much like Instagram Stories, Fleets are only available for 24 hours and are intended to give users a less-permanent way to share fleeti

When it comes to sharing content online, video is king. With every year that passes, video content just becomes more and more popular. In fact, studies show that by 2022, 82% of internet traffic will be video. That's why more and more businesses are incorporating video into their marketing stra

Instagram’s newest update has arrived: the Professional Dashboard. It seems like every time we turn around at least one social media platform is releasing a new feature. But Instagram’s Professional Dashboard is one of those features that can actually help you improve your content. Instagram has des

Much like Instagram Stories (and Facebook Stories and Twitter Fleets), LinkedIn Stories is the feature on LinkedIn that allows users to share more casual, laid-back content that disappears after 24 hours. Just like those other similar features, LinkedIn Stories enables you to share photos or video c

Scrolling through social media, there’s a good chance you’ve come across countless social media videos that feature cool progress timing animations. So if you’ve ever wondered how you can add a progress bar to your video, we’ve got just what you need to do this quickly and easily.Adding a progress b

Creating a great video and editing it so that it’s optimized for social media can be a long (albeit rewarding) process. Once you’ve spent so much time on producing quality content, you probably want everyone who sees it to associate it with your brand. The best way to accomplish that is by adding yo

We all know video content is huge right now. And that’s why there’s never been a better time to start using video for affiliate marketing. Video content is perfect for affiliate marketing because it’s the best way to really show off a product in an easy-to-consume, aesthetically-pleasing way. Oftent

You may already be posting videos on LinkedIn. But creating video content and sharing it on the platform isn’t the end of the road. By tracking your LinkedIn video analytics, you can improve your content and strategy moving forward, ensuring that you give your audience more of what they want. So how

After you’ve created and edited your video, there are lots of little last-minute touches to add. You’ll probably want to include captions, you may want to add an eye-catching headline or a cool progress bar animation… but what’s one small element that sometimes gets overlooked at the end of the edit

Did you know that users view more than 1 billion hours of video each day on YouTube? How about the fact that viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in text form? All of the current research conclusively proves that leveraging video content is n

We know you know that Instagram Stories is a popular platform for social media marketing. In fact, studies have shown that at least half a billion people view Instagram Stories every day. But did you realize that over one-third of the videos viewed there are business-related?With that in mind, it’s

Did you know that studies have shown that 80% of videos on social media are watched while on mute? That’s why it’s no longer just an option to add subtitles to your videos — it’s a necessity. But the truth is many people skip the step of adding subtitles because it’s too labor-intensive… or they’re