Recording audio narration doesn’t have to be perfect in the first take of your video.  There may be times when you need to pause to either collect your thoughts or achieve the right tone.  However, pauses can interrupt the flow of your video.  Pauses that are too frequent can leave

An effective video always starts with an engaging script. For the past 20 years, I’ve written scripts for television news, corporate companies, non-profit organizations, and now Screencast-O-Matic. It’s taken me years to master scriptwriting.  A good script is the backbone of any compelli

Scientists say our brains process visuals almost 60,000 times faster than text. That’s why our brains love watching video. This makes sense, as video has become a major part of marketing strategies over the past few years. Below, we’ll share three reasons why your brain loves video so much

Editing your videos doesn’t have to be a hassle. With a few easy-to-learn techniques and a little help from Screencast-O-Matic’s Video Editor, you can start creating high-quality videos in no time. Throughout my career in video production, I’ve often had tight deadlines for video projects.

Video has never been so accessible as a teaching tool, and today’s students are more technologically literate than ever. Rather than creating instructional videos for your students, why not try having them create their own? They’ll not only learn the course material you’re teaching, but al

Screencasts are the perfect way to make videos like product demos, tutorials, and educational videos. The best part is that you can make them easily with Screencast-O-Matic, no experience, or fancy equipment required. If you want to make a top-notch screencast, there are a few basic things

  Screencasting is one of the easiest ways to make and share videos. With Screencast-O-Matic, you can make professional-quality videos, even if you have no experience.  So what is a screencast? It’s a video recording of your device’s screen. Screencasts are a popular communication too

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If you’re a video marketer or someone who wants to share their passion, then don’t be overwhelmed with the thought of editing videos for your YouTube channel.  You can create videos easily with these edit tips for YouTube videos. Many people think that creating high-quality vid

Whether you’re back to work in person, still remote, or one of the increasing number of people working in a hybrid environment, the ways in which you communicate with your team and colleagues have changed. And while asynchronous communication isn’t a new concept, the ways in which we’

So, you’ve recorded some video content and want to publish it on YouTube? Editing is the most important part of post-production, whether it’s to share with family, friends, or your YouTube channel. YouTube offers its own built-in video editor that enables basic video editing ca

Graduation is more than just a day. Your graduate has worked hard for this very special moment. You’ll want to cherish and celebrate this special milestone and all it represents. There’s no better or easier way to share a heartfelt, personal congratulations than with a graduation video. He

It’s even easier to create fun and engaging video messages right in your browser apps. We’ve just added drawing tools to ScreenPal™, the free Chrome extension for quick, authentic video messaging.  Click the ScreenPal icon from any text or comment field in your favorite web apps, start rec

You don’t need expensive equipment or a technical degree to make high-quality screen recordings! Anyone can record their screen and webcam to create training videos, YouTube videos, product demos, or any type of instructional video. All you need is an easy-to-use screen recorder like

The music you add to your videos dramatically impacts how your viewers engage with your content. Mood, tempo, and genre all play a key role in how well your music supports your video’s goal. You’ll also need to consider copyright claims or licensing issues to prevent your video

Summer days are long, but the season is too short for most of us. Celebrate the best of summer with video. Here are some fun ideas to get you started, whether you’re creating for fun, social media, or business.  You can make any of these videos in Screencast-O-Matic’s easy-to-u

We all know how effective content marketing is and what kind of great ROI it provides. However, most companies’ content marketing efforts fall flat and they give up soon after starting. The reason is simple – they don’t put enough thought into the strategy and most of them just write

Social media platforms are here to stay, (yeah!). The number of users is booming and doesn’t seem to show any signs of waning. And frankly, why would we ever want it to stop? With the right content, whether it’s text, image, audio or video, you can guarantee more clicks, engagement, an

You’ve developed your product or service. You’ve done all the legwork involved in actually getting a business started. Now it’s time to get the word out about what you offer and start attracting customers. You can’t do that without a digital marketing strategy! Without a strong digita

Have you ever stopped to wonder why BuzzFeed exploded in popularity years ago, and has stayed strong ever since? Of course, today they do a lot of actual reporting, but in their early days, their content was primarily focused on clickbait headlines that typically led readers to quizzes