Apple has started running a new commercial in the “If it’s not an iPhone, it’s not an iPhone” advertising campaign, called ‘Photos & Videos’. As you may have guessed from the name, the new commercial emphasizes the devices impressive photographic abilities and it’s ease and popularity as a digital camera.
The new spot shares a bit in common with some of the other iPhone ads that focused on the devices camera, while still retaining the sort of playfully boastful “If it’s not an iPhone, it’s not an iPhone” feel.
The voiceover to the commercial is “Every day, millions of amazing photos and videos are shot with iPhone. That’s because the iPhone makes it easy for everyone to shoot amazing photos and video.”and is embedded below for easy viewing:
On the Apple YouTube channel, the commercials description is:
The TV spot should be airing now on major networks, alongside some of the other Apple commercials.