If you’re serious about being a professional YouTuber, which means you’ve been creating good content and have a lot of views or a loyal audience, eventually you might want to monetize your channel. To streamline monetization for creators, YouTube offers its YouTube Partner Program. While Yo

In this post, you will see why video content is a must-have tool for musicians, especially independent musicians and the different sources that provide such content. When you consider factors like time, cost and quality, it’s obvious that royalty-free stock footage sites are the best source

More than 500 hours of video are uploaded to YouTube every minute. With such a built-in competitive playing field, just dumping a video onto the world’s second most popular site won’t get you very far. Presenting a polished, professionally crafted video is a critical first step if you want

Recently, we discussed how to choose the right song for your commercial and also went into detail on how to edit a song to fit your video perfectly. In this post, you’ll learn how to build a concept for an ad around a song, matching its lyrics and mood to your message, visuals and brand. Al

When you’re editing video content, chances are something in your process is slowing you down or causing a creative block. Creating a video editing process and system takes work, fine-tuning and tons of trial and error, but once you’ve dialed in exactly which procedures and organizational to

In the fifteen years since YouTube was created, it has grown into not just a source for millions of videos on everything from education to entertainment, but it’s also the second most popular search engine on the internet. It also happens to be a social and video hosting platform. Today, mi

Instagram has continued to improve the options for brands to promote themselves via video. Considering the platform has managed to stay relatively scandal-free (which is is amazing considering it is owned by Facebook) and Tik Tok’s looming banning in the U.S., its marketing attractive

The world around us is full of sound. Smartphones, tablets, computers and other electronic devices make all sorts of sound, from startup tones to alert messages. Elsewhere, YouTube videos and podcasts feature a combination of sound effects, while video games contain vast libraries of sounds

One of the primary ways a YouTube filmmaker can distinguish himself or herself from other filmmakers is the look of the films they create. Think about some of your favorite filmmakers like Quentin Tarantino, David Fincher, Christopher Nolan, or Guillermo Del Toro. Each of these filmmakers h

As video creators, we are all aware of the importance sound plays in the content we create. Your audience may keep watching through a shaky camera scene or quality that’s less than 1080p. However, when you dial back the quality of the audio added to your video, you’ll struggle to retain and

The issue of aging and de-aging on screen has always been a challenge for directors. After all, filmmaking is about bringing stories to the screen, and when your story takes place over a long period of time, like from childhood to old age, one of the biggest challenges is how to show the ac

I’ve recently written a post about 4 tactics creators need to take in their marketing strategy, and one of these tactics was to use SEO. Here I’ll explain how to do it effectively. For years my standard protocol for maximizing video SEO (search engine optimization) had been, put

In my last blog post, I wrote about the myths of video SEO and how to utilize it more effectively. One essential part of helping to improve your video search results is to use a video sitemap. What is a sitemap? Sitemaps in general are XML files usually located at the root level of your sit

At some point when shooting and editing video, you will notice that interior and exterior scenes look different. As you become a more experienced creator, you have a clearer vision of how you want your footage to look. You may want a look that is more realistic, more cinematic, or maybe eve

Would it surprise you to learn that people watch one billion hours of video on YouTube every day? At 2 billion monthly active users, it’s no wonder almost eight out of ten marketers consider YouTube to be the most effective video marketing platform. So how can you upload the best quality Yo

A green screen is a brilliant tool that can transport you from a studio in a dodgy area of a grey city to a beach paradise without so much as having to think about booking a plane ticket. However, it’s absolutely critical that you get your green screen lighting setup right, or you’re going

Getting to the moon had fascinated filmmakers long before it was, if you believe NASA, landed on, from Georges Méliès’ beautiful 1902 classic A Trip to the Moon, through Ralph’s threat/promise to Alice in the Honeymooners all the way to Stanley Kubrick’s masterpiece 2001: A Space Odyssey.

Artgrid is all about giving creators creative freedom, and streamlining the video creation process is a key element in achieving that. That’s why with an Artgrid subscription, for example, you can use the footage you download in any video project, and once you download a clip with an active

A good horror film doesn’t need to be a visual feast (no pun intended). On the contrary, it can be a simple story that uses suspenseful writing, directing, and editing to cast a spell on audiences, scaring them in the process. The Blair Witch Project, shot on consumer-grade video cameras, i

If you’re a creator who likes to scroll your Instagram feed, you may have come across the extraordinary work of Sebastian Jern, a Swedish filmmaker and visual artist who builds stunning sets out of miniatures. Having been impressed with his work, we recruited him for our Holiday se