IntroductionHello, Wonderful and Send a Unicorn are online platforms for content creators to come together and reach out to the masses with their creativity through crafts, playful products and everyday fun ideas for kids and adults. Though the portals are present on most social media platf

Last month I happened to go for a video marketing meet-up in Bangalore, India. During the introductions I got a chance to talk about what we are building at Typito. I told them we are enabling anyone and everyone to design and create professional videos in a brand-compliant way with the pow

Did you know that the first set of emojis was published 20 years back in 1998? It was designed by Shigetaka Kurita, an engineer at the Japanese phone company, NTT Docomo. He was working on a way for customers to communicate through icons and the result was a set of 176 icons he called emoji

IGTV, for folks who are yet to catchup with the big news from Instagram, is the new mobile app where users can consume long form vertical video from the creators they love. Videos from IGTV can also be consumed on Instagram app for the time being. The announcement was made by Instagram CEO

With IGTVs launch last week, a lot of creators on YouTube have been pondering if they have to switch from YouTube to IGTV, to start afresh on the new video content platform or keep creating videos for their audience on YouTube. This dilemma is quite natural to have. However its important to

Instagram released a dedicated application for sharing longer videos, called IGTV. The IGTV bring long-form, vertical videos from all the Instagram users to a single hub. The videos on IGTV is easy to view and share. The IGTV is also available through the dedicated button in Instagram App.

If you are a movie buff who watches Hollywood productions, its very unlikely that you wouldnt have heard of ScreenJunkies. A YouTube channel that started off in 2011, ScreenJunkies is popularly known for their series Honest Trailers in which they try to rip apart a Hollywood movie with funn

After you have completed editing your video, its time to add subtitles and captions to videos to make it more appealing and engaging to all people. Permanent subtitles and captions make videos more attractive. It not only helps people to engage more with the videos but also helps people wit

Instagram has become one of the most used photos sharing applications around the globe. It currently has more than 1 billion monthly active users up its sleeve. It also launched, Instagram TV aka IGTV, that enables people to share lengthy video content.There are many ways that businesses ca

Creating intros or adding text and titles to your video can be frustrating - You feel it has not come out quite right but then you are not exactly sure what can be improved. We will dissect the problem of creating intros and adding text on videos using a simple framework.C.R.A.P is a simple

Our first tryst with something we love is always a playful endeavour. We discover how much we love something through hours of what feels like effortless play - be it writing a blog or learning to code or mastering the art of storytelling. But building an expertise requires hours and years o

How we tell stories with video has changed dramatically in the last 15 years. If we take videos as a consumer market, the viewers are the consumers, suppliers being the video creators and filmmakers, and the distributors are the platforms (i.e Facebook, YouTube, Cable television). We observ

Artists representation of what you no longer need to make moviesVideos essays have become a favored medium of expression for creators. A huge part of the credit for this goes to YouTube but the availability of good music, cheaper microphones, and low cost of editing has made it easy for any

Recently, I attended a webinar organized by Wistia and Mention on the types of videos to boost ones social media efforts. As a junior marketer myself, I was looking out for something new to learn and draw inspiration from. Not only were my expectations fulfilled but I was also tempted to sh

In this post, we will learn how Manjulas Kitchen, an Indian Cooking channel on YouTube with one of the biggest follower base in the category improved their subscriber base from 250K subscribers to 460K subscribers in 20 months by doing one thing right: video design on Typito.About Manjulas

Remember those old music videos of the early 50’s? From the first ever motion images demonstration to today’s social media marketing content, video format has always left the masses amused. After the evolution of the internet, video has found varied reasons for its existence apart from mere

Lets recollect our lives 10 years ago. Did we then think that videos would be so important in the future or did we ever put some thought into how aspect ratio of videos can be an important part of any marketing strategy? Well, all these things are important today :-DSquare videos, or in oth

Facebooks plan to build a video content store like YouTube is known to almost everyone. Its a great time for video creators to adopt Facebook as an important video distribution medium. But there are few things you need to understand about creating videos on Facebook for your business.What w

Why Change Video Speed!Why do we love ‘Tasty’ videos so much? Is it because their kind of recipes are not available elsewhere? Or is it because it is something short and executed in the simplest form? Well in my case, the reason is the latter. The recipes might not be the most cumbersome bu

Trump - What got him here?United States President Donald Trump, arguably the most powerful person in the world, is a phenomenon that people have been trying to measure and make sense of for the last one year. He has defied odds, made political analysts look like fools and has always had ext