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Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

We spoke with Bobbito Garcia and his team about how they sorted decades of archival footage to create the autobiographical documentary Rock Rubber 45s.

All images via Rock Rubber 45s.

In the world of New York City street culture, there is no bigger name than the iconic Bobbito Garcia. For a filmmaker to put his career as a ballplayer, author, and DJ into one documentary is almost an impossible task; that is, unless said filmmaker is Garcia.

Rock Rubber 45s is a first-person documentary by the b-ball mogul Bobbito Garcia, which explores the cinematic odyssey that is his life and how his upbringing eventually shaped the future of streetball, footwear, hip hop, and sports culture.

We sat down with Garcia, lead editor Raafi Rivero, and art director Omar Acosta to talk about the painstaking process of putting together an active, first-person documentary heavily supplemented by archival footage and assets spanning decades from all types of antiquated tapes and formats.


Get Everything Together First

Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

Since first arriving on the scene in the early 1980s, Garcia has been a staple on the NYC public airwaves and across the televised nation. In addition to his own painstaking collecting, he credits his mother as a huge resource for preserving tons of old 8mm home recording footage from the ’60s and ’70s.


Don’t Shoot when You Can Aquire

Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

One of the goals early on for Garcia and Rivero was to find the story in the idea of the project, not in the edit. Garcia had a very specific vision for the project, which as an editor, Rivero respected and was able to use as a guiding voice throughout the editing process. Once they established the acquire-over-shooting mentality, the project became much smoother.


Organize Your S***!

Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

This is always the best advice for any documentary editing project. Garcia colorfully expresses the importances of having a clear system for organizing, searching, and reviewing footage. Rock Rubber 45s, Garcia explains, was edited with many layers in mind. The nuances of finding just the right shots for B-roll and sequences resonates with audiences and encourages repeat viewings to take everything in.


Create the VIsual Language

Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

Only once everything is acquired and organized could Omar Acosta, the film’s art director, really dive into the assets to create a system to begin building the visual language as the scenes and sequences are beginning to come together in the edit. Acosta, who was brought in early in the research and development phase was to begin development on what would become the visual language throughout the rest of the production.


Frame Rates and Resolutions

Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

On the software side, Rivero and Garcia used Premiere Pro to import directly and work with the wide range of frame sizes and rates that they had acquired throughout production. They also faced several challenges while editing remotely and sharing edits because Garcia was often on the road. They used Frame.io for collaborative sharing, while Rivero worked to match as much footage as he could but still let it breathe authentically to show how Garcia’s story traversed multiple eras and generations.


Digitizing Old Tapes and VHS

Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

However, before they could even begin their edit, Garcia and Rivero were tasked with digitizing all the old assets like tapes, photos, and VHSs. This process actually helped with the organizing and labeling as it gave them a hands-on opportunity to review and catalog. By the time they had everything ready, they had a good idea of what was at their fingertips.


Bring Stills to Life

Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

When working with archival assets, photos and images become much more common as you go deeper into the past. The trick for editors — and in this case, art designers — is to bring those still images to life. Acosta, along with Garcia and Rivero, used several tricks, including split screen splicing and some other motion techniques. This, combined with some heavy color correction and cold bleach bypasses, (with the right musical timing) gave everything a lively flow.


Emotion Is Key

Rock Rubber 45s: Expert Tips for Managing Archival Footage in Documentary Production

It was both a labor of love and of systems, as audiences move between archival memory textures and into clean HD and 4K images. “I think there’s a sense that the flow from old to new is a constant conversation,” Rivero explains. At the end of the day, both Rivero and Garcia stress that Rock Rubber 45s only works because of the story it tells and the emotions at the core of everything they did.

You can check out Rock Rubber 45s here or learn more at the film’s website.



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