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January Social Media Holidays: Video Ideas & Templates

If you’ve resolved to create more videos in the new year, you’ve come to the right place. Each month, all year long, we’ll be sharing the social holidays that you should be aware of. You’ll also find examples and templates to spark your imagination and help you knock this resolution out of the park.

January Social Media Holidays: Video Ideas & Templates

First up, January! Check out the list below to see which holidays you may want to celebrate with video. Keep reading for suggestions and templates that make your video creation quick and easy.

January social holidays

  • January 1: New Year's Day
  • January 4: National Trivia Day
  • January 7: Orthodox Christmas Day
  • January 14: Orthodox New Year
  • January 15: Get to Know Your Customers Day
  • January 17: National Use Your Gift Card Day
  • January 19: Martin Luther King Jr. Day
  • January 21-28: Data Privacy Week
  • January 24: National Compliment Day
  • January 24: International Day of Education
  • January 26: Community Manager Appreciation Day
  • January 26: Australia Day
  • January 26: Better Business Communication Day
  • January 26: National Spouses Day
  • January 27: Holocaust Memorial Day
  • January 30: National Have Fun At Work Day

January video ideas and examples

Set the tone for your year with a full content calendar in January. Check out these examples for videos that you can make in minutes.

New Year’s Day

Say farewell to 2025 with a Yearly Lookback video. Revisit your favorite memories from the past year and get your audience caught up to speed with one simple video.

January Social Media Holidays: Video Ideas & Templates

Use this template

Want to create a similar video for your business? Use the Our Year in Review template to recap product launches, sales results, and other achievements from the past year. Don’t forget to share it with your colleagues and clients to get them excited for the year to come!

January Social Media Holidays: Video Ideas & Templates

Use this template

Kick off 2026 with a festive and encouraging message on January 1 using our Happy New Year From Us template. Use this opportunity to spread goodwill while staying top of mind with customers as they enter the new year.

January Social Media Holidays: Video Ideas & Templates

Use this template

Martin Luther King Jr. Day

Celebrate Martin Luther King’s legacy by sharing one or several of his quotes that hold particular meaning to you. We have several quote-based templates as well as a few just for MLK Day to help you uphold and amplify his message of justice.

January Social Media Holidays: Video Ideas & Templates

Use this template

Get to Know Your Customers Day

There’s no better day to learn more about your audience than Get to Know Your Customers Day! Drum up engagement on your social channels with a Story that asks your customers a question about themselves.

You can also use this as an opportunity to share a bit about yourself or your business! Customize our Personal Story template to break the wall and start connecting with your audience.

January Social Media Holidays: Video Ideas & Templates

Use this template

National Use Your Gift Card Day

It’s time to bring in those new customers! Remind everyone who was gifted a gift card to your store to come in and shop! You can celebrate the day with a flash sale or in-store promotion to get shoppers in the door. You can use this Gift Card Promo Reel template to promote your seasonal products or a limited-time sale.

January Social Media Holidays: Video Ideas & Templates

Use this template

Compliment Day

There’s more than one direction you can take on Compliment Day. One option is a well-deserved pat on the back with a compilation of positive reviews from your customers. Customize the Customer Reviews template with your own raving reviews from Yelp, Google, social media, and more!

January Social Media Holidays: Video Ideas & Templates

Use this template

Alternatively, you can take the opportunity to throw out some compliments of your own to your own team! Use the Employee Spotlight template to highlight all the great work your team has done.

January Social Media Holidays: Video Ideas & Templates

Use this template

Make 2026 your year of video!

This year, embrace all the ways you can use video! Don’t just limit it to social media. Use the ideas above or visit our blog for even more inspiration to last you through the year.

For more video inspiration, follow us on Facebook, LinkedIn, and Instagram. Here’s to a great new year!

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