Crowdfunding is one of the best ways to launch products and scale brands today. Lemonlight understands the role that video plays in driving campaign support, helping clients exceed their crowdfunding goals by delivering high-value video content for potential supporters.
Below are five Lemonlight-produced videos that each helped raise over $1 million and highlight the creative range that separates us from competition.
Kudrone ($1,361,000 Raised)
Kudrone is a palm-sized “nano-drone” that enables people of any skill level to capture the world around them like a pro. Highlighting the GPS assisted-flight technology and a panoramic 4K camera, this video positions Kudrone as the ideal solution for precision photography and videography at an affordable price.
Waverly Labs ($1,070,000 Raised)
Waverly Labs is an innovative consumer products company at the forefront of wearable voice and language products for individuals and teams. This particular campaign was centered around the Pilot Translating Earpiece, a smart earbud that allows wearers to speak different languages while still understanding each other. The video shows Pilot empowering people to have smooth conversations free from the constraints of language barriers.
SONDORS ($1,070,000 Raised)
Already the largest electric bike distributor in the United States, SONDORS used this campaign to raise funding for its revolutionary electric car model. Priced at only $10,000, this stylish yet affordable car looks to be a viable option even for the average person. In the video we see how SONDORS does away with the over-engineered specs that make competing models far pricier while not sacrificing a unique flare.
Hylete ($1,000,000 Raised)
Hylete is a direct-to-consumer premium performance apparel brand. This campaign aimed to highlight their vision to expand into new territory in the fitness space, hoping to garner support from followers and those newly introduced to the brand.
PLUG ($1,000,000 Raised)
PLUG is a high capacity battery pack designed to allow users to charge anything, anywhere. The video showcases its two AC wall outlets and solar charging capabilities, ultimately setting a new standard for portable power.
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